Local Store Marketing Officer - Bali (Canggu, Ubud, Denpasar & More)

Join Goldilocks Bakeshop as a Local Store Marketing Officer in the vibrant heart of Bali! This is your chance to drive foot traffic, boost sales, and build lasting community connections through innovative, on-the-ground marketing strategies. As a key player in our marketing team, you'll work closely with our local store managers to develop and execute creative campaigns that resonate with our customers. Whether it's organizing community events, launching social media challenges, or collaborating with local influencers, you'll be at the forefront of our marketing efforts.

Goldilocks Bakeshop is more than just a bakery; it's a beloved part of Bali's culinary landscape. With a strong commitment to quality and community, we're dedicated to creating memorable experiences for our customers. Our stores are located in prime areas like Canggu, Ubud, Denpasar, Jimbaran, Nusa Dua, Kuta, and Badung, offering you the perfect platform to make an impact.

In this role, you'll be responsible for crafting and implementing marketing plans tailored to each store's unique location and customer base. You'll use tools like Google Analytics, Facebook Insights, and Instagram Analytics to track performance and refine your strategies. With your strong communication skills and passion for marketing, you'll be instrumental in growing our brand and driving customer loyalty.

📋 Tanggung Jawab Pekerjaan

• Develop and execute on-the-ground marketing strategies to drive foot traffic and boost sales.
• Collaborate with local store managers to understand customer needs and preferences.
• Organize and promote community events, such as bake-offs, workshops, and meet-ups.
• Create and manage social media campaigns, including content creation, scheduling, and engagement.
• Analyze marketing data using tools like Google Analytics, Facebook Insights, and Instagram Analytics.
• Work with local influencers and partners to expand our reach and engagement.
• Monitor and report on marketing performance, providing insights and recommendations for improvement.
• Ensure all marketing activities align with Goldilocks Bakeshop's brand guidelines and values.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 3 years of experience in marketing, preferably in the food and beverage industry.
• Proven track record of developing and executing successful marketing campaigns.
• Strong understanding of digital marketing tools and platforms, including Google Ads, Facebook Ads, and Instagram Ads.
• Excellent communication and interpersonal skills, with the ability to work effectively with local store managers and community partners.
• Familiarity with local markets and trends in Bali is a plus.
• Ability to work independently and manage multiple projects simultaneously.
• Passion for baking and the food and beverage industry.

🛠️ Keahlian

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